Sunglasses are for life, not just for beach holidays

Remember summer? No, we don’t either. And while most of us have long since packed away our bikinis and beach towels, there’s one item from our suitcase which we should all dig out for winter. Here’s a clue: you wear them on your head. No, not a hat. Or multiple hats for that matter.

We’re talking


Eco Eyes: Do You Recycle Your Glasses?

Sustainability is the buzzword of our times. Touted as the antidote to today’s throwaway society, millions of businesses have turned to eco-friendly production methods, with many focussing on doing away with environmental enemy plastic in favour of easily recycled materials like canvas, paper and wood.

Within the optical industry


Eye-con: The Aviator by Ray Ban

When it comes to style, like its younger brothers Clubmaster and Wayfarer, the Ray Ban Aviator is a frame that just keeps on giving.

Originally designed in the 1936, they featured G-15 tempered glass lenses to protect pilot’s eyes during flight. By the 60s, they were beginning to gain momentum as a fashion accessory, but it wasn’t


TAG Heuer Eyewear Launching This Autumn

Prestigous Swiss watchmaker, Tag Heuer has revealed a new collection of signature eyewear which have been designed to compliment their illustrious watch collections. The vintage sunglasses collection draws on inspiration from the aviator shape sunglasses models, redefining and making


Why Geek Glasses Will Never Be Uncool…

We’ve all seen it: the army of geeks parading around in black thick-rimmed spectacles. It makes you wonder whether Specsavers had anything to do with it, until you realise that most of the lenses are clear plastic. The phrase ‘geek chic’ underlines each Facebook and street style blog image


What Are Your Specs Made From?

When deciding to buy a pair of glasses, how do you start looking for a frame that you like, but more importantly that will suit you? Is it best to buy glasses based on colour, style, shape, size, weight, price or durability? Some customers are limited to specific frames because of the thickness of lenses that are required for their prescription



Draw a Blanc: The New White Sunglasses Trend

Anyone with an ounce of fashion nous will know that white is the shade to be seen in this summer.  Inspired by 90s minimalism, the ‘All White’ trend championed by undisputed king of clean Calvin Klein got a noughteens makeover by Klein himself and a host of designers including Nicole Fahri, Celine and Dolce and


Image Recognition Advances For Online Glasses Industry

A leading US online retailer has pioneered a new technology by developing a mobile application that allows the user to virtually try on a pair of eyewear through a smartphone with a wireless internet connection.

MobiSHADES has pushed the boundaries of internet retailing of optical frames and sunglasses, which will inevitably see other